marcus evans north america conferences

Learn How to Educate, Motivate, and Inspire your Employees

Driving Participation through Transformative Narratives and Internal Brands

21-22 Jul 2016
NBC Tower - Chicago, IL, United States of America


Why You Should Attend

Learn How to Educate, Motivate, and Inspire your Employees

According to Gallup over 73% of employees are not engaged contributing to over $730 billion in lost revenue. Internal branding and communications is a way to reverse this trend and improve economy.  In an era saturated with messages and short on attention a strong narrative or internal brand has the power to attract and move people. Everyone knows how brands function in the consumer world, but many of the same techniques are having profound effects within companies.

 

Key Topics

  • Unlocking the Power of Narrative through Message Architecture
  • Building Internal Brands
  • Empowering Brand Champions
  • Creating Best Places to Work
  • Align Internal and External Branding

    • Previous Attendees Include

    American Airlines
    Banco Agricola
    Hertz
    Hilton
    Illumina
    Maple Ridge
    Nexen Inc.
    NS Power
    Rio Tinto
    Standard Life
    Vertafore
    Zurich


    Why Choose marcus evans?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.


    Event Sponsors
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    Practical Insights From

    Allan Steinmetz
    CEO | Founder, Inward Strategic Consulting
    Allan has over 30 years' experience in marketing strategy, branding, change management, advertising and communications. During that time he has worked for Ford Motor Company, the US Postal Service, Ericsson, Pitney Bowes, Aetna, McDonalds’s, Zurich Financial Insurance and Walmart in addition to several high-tech companies, start-ups and professional services firms.

    Click Here For Full Agenda

    Voice of Our Customers
    • “He was extremely knowledgeable and enthusiastic. Information provided was applicable to what I will be doing.” – Lincoln Financial
    • “This was great! The trainer was personal, find and customer centric. The course was interactive and education, you get to discuss real life experience” – Bose Company
    • “He is very knowledgeable of the subject – style is easy and fun. He provide great information and takeaways to apply” – Darden
    • “Was an excellent course to be able to talk to specific challenges due to instructors expertise and flexibility and small class size.” LFG
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    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Emily Jones

    marcusevans, The NBC Tower
    455 N. Cityfront Plaza Dr.
    Chicago, IL 60611

    Telephone:     312.540.3000 x6714
    Fax: 312.894.6304
    Email: emilyj@marcusevansch.com