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Social Media Risk

Strategies to minimize the risk social media has within your organization and its brand

8-9 May 2018
NBC TOWER | Chicago, IL, United States of America


Why You Should Attend

Social Media Risk

There have been major changes in media consumption and production since the inception of the Internet. At the forefront of this media evolution is social media - a participatory phenomenon used by millions of people daily. This leaves room for legal ramifications, brand tarnishing and misunderstanding when it comes to how organizations operate. Over 2.5 billion people have social media accounts. Nearly 40 percent of Fortune 500 companies are actively blogging; about 70 percent maintain active Twitter accounts, Facebook pages and have YouTube accounts. This course will explore the risk social media entails and help implement and enforce guidelines and governance for your organization.

Key Topics

  • Social Media Overview
  • High-level and Classifying Risks
  • Copyright and Content
  • Employment
  • Marketing and Promotions

    • Previous Attendees Include

    Chief Marketing Officer
    Chief Information Officer
    Chief Human Resources Officer
    Chief Risk Officer
    VP/Director of HR
    VP of Marketing
    VP of Corporate Communications
    Director of Social Media
    Director of Digital Marketing
    Director of Employee Communications
    Compliance Manager
    Legal Director
    In-house Counsel


    Why Choose marcus evans?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.






    Practical Insights From

    Ryan Garcia
    Legal Director
    Dell Inc., and Adjunct Professor for Law and Social Media at University of Texas School of Law. He currently provides legal guidance on social media legal issues including FTC endorsement guidelines, rights of publicity, marketing, employment and intellectual property. His current practice focuses on social media, he’s always “looking for a better, simpler way to communicate a legal or technology issue. In the end, I’m just a much easier to understand instruction manual.” Mr. Garcia frequently blogs about social media legal issues at SoMeLaw.wordpress.com. His book, Social Media Law in a Nutshell, is due to be released in June 2017. He has given keynotes and chaired dozens of social media legal conferences around the country. He has also been invited to speak on social media legal topics for the National Conference of State Legislatures, American Bar Association committees, and the Game Developers Conference.

    Click Here For Full Agenda

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    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Emily Jones

    marcusevans, The NBC Tower
    455 N. Cityfront Plaza Dr.
    Chicago, IL 60611

    Telephone:     312.540.3000 x6714
    Fax: 312.894.6304
    Email: emilyj@marcusevansch.com