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Marketing Performance Management

Marketing ROI-based Metrics, Dashboard Visualization and Storytelling

12-13 Dec 2017
Asbury Park, NJ, United States of America

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Conference Speakers

Jim Lenskold and Lee Feinberg
President | Lenskold Group - Founder & President | DecisionViz, Inc.
Jim has published articles and presented internationally on the topic of applying marketing ROI and measurements to guide strategies and tactical planning. His team at Lenskold Group works with Fortune 1000 and emerging clients globally to improve marketing effectiveness. Client engagements include innovative measurement solutions, user-friendly ROI planning tools, action-driven dashboards and decision support frameworks to drive marketing performance and profitability. | Lee helps companies build leadership in the processes, people, and culture around data visualization. Industry leaders frequently ask Lee to address domestic and international audiences, including Tableau Conferences, O'Reilly Strata, TDWI, CBS Interactive, Data Modeling Zone and eMetrics.

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General Enquiries

Emily Jones

marcusevans, The NBC Tower
455 N. Cityfront Plaza Dr.
Chicago, IL 60611

Telephone: 312.540.3000 x6714
Fax: 312.894.6304
Email: emilyj@marcusevansch.com